Mr Legoland Windsor sued over his Web site
9/3/2000; 9:49:36 PM 'The piss artist formerly known as Craig Cottrell has found himself on the end Danish toy company Lego's ire. It all started over a few beers with his mate. Inebriated, both of them decided to change their names by deed poll for a bet.'
And it goes downhill from there... love the ending of this article. BTW, despite the way that sounds, this is a true story from The Register.