It looks like they're trying for another "Summer of the Shark!" journalistic feeding frenzy again.
They haven't really been able to push a Summer of the Shark through since 9/11, for obvious reasons.
Don't you think these journalists would wake up one day and ask themselves, "Is this what I went to journalism school for? So I could try to jam yet another Summer of the Shark down the public's throat?"
Pathetic. If there was some sort of meaningful risk posed by the sharks, or if there really were some summers that were way, way worse than others, maybe it'd be news. But there isn't, there aren't, and it's pathetic.